BY MIKE STEVENS
SAN CLEMENTE— Buzz surrounding the brand new e-book, A Historical past of Tady Lures by Scott Manson actually took off heading into final Present Season, and those that already personal it shortly characterised the undertaking as a vital look into West Coast sportfishing historical past by way of a deep dive into one of many fishery’s most-respected manufacturers. With Father’s Day arising, WON did a fast Q&A with the writer to unveil the roots of the e-book and what it took to place it collectively.
When did you determine you wished to jot down a e-book?
I’ve at all times identified I might write a e-book sooner or later, I simply didn’t assume it could be a e-book like this.

Why Tady?
I had been fishing buddies with Joel Shimizu (present proprietor of Tady Lures) for a couple of years. As somebody who teaches historical past and loves historical past, I might at all times ask Joel questions on his household enterprise. He would at all times inform me that I wanted to speak with Dan Fink (his father’s buddy). Then sooner or later Joel texted me to inform me that Dan Fink had handed. I made a decision to begin the e-book the next day. My friendship with Joel Shimizu was why I selected to jot down the e-book on Tady. Additionally, being buddies with him gave me entry to gadgets and paperwork that others may not have the ability to get. Apart from that, I’m an enormous fan of the Tady model and every thing they produce.
What had been you hoping to attain with this e-book?
I hoped to assist Joel reply questions on his household firm and to depart my mark on this business. However in the end, I wrote the e-book for myself as I wished solutions to a few of the questions we had. As a child, my mother and father didn’t have some huge cash to ship me fishing, however they’d often get me a fishing journal or a e-book. I might learn each journal and e-book till all of the pages had been falling out of it. I feel 12-year-old me would have beloved this e-book.
Inform me in regards to the analysis course of. Was it roughly of an endeavor than you thought?
It was quite a lot of work. I began in February of 2023 and completed in November of 2023. Ten months to analysis the historical past, {photograph} gadgets, scan paperwork, discover jigs, interview individuals, write the historical past, compile every thing and format the e-book. Most weeks had been very related. On Saturday, morning I might go to a swap meet to search for Tady gadgets. Then I might schedule an interview for that afternoon close to the place the swap meet was. I might normally repeat that on Sunday. Then I might spend weeknights calling a couple of of my trusted sources (together with Joel) to verify the data I received on the weekend was right. Working as a trainer made it robust as a result of I might work all day after which write at night time or on the weekends.
Had been there surprises or large roadblocks you bumped into whereas doing the analysis?
A lot of them. Sadly, quite a lot of this historical past is gone. There are nonetheless a couple of guys round which have this information, however it wasn’t at all times straightforward to search out them. The “Fortunate David” story was a tough one to trace down. And even once I went to print, I nonetheless had unanswered questions and footage I used to be nonetheless on the lookout for. I nonetheless by no means discovered who the “Tady Mike” or the “Tady Walt” had been named after. However the greatest roadblock was arising with the funding to print such a big e-book. I used to be fortunate that a couple of shut family and friends members helped out.
I noticed that a few of the books didn’t make it in time for Present Season. That needed to be a little bit of a bummer.
It was an enormous blow once I received the information that I might not have the e-book for the exhibits. It was financially devastating, however I used to be actually wanting ahead to handing individuals their books after engaged on it for a 12 months. I used to be actually grateful to everybody who nonetheless determined to assist the undertaking by pre-ordering the e-book.
What components of the e-book do you assume readers will discover most attention-grabbing?
It’s humorous that everybody I speak to loves one thing completely different in regards to the e-book. For some individuals, it is a historical past e-book, and quite a lot of these individuals love the Japanese Internment paperwork that I included. For the collector, this has change into a catalog of every thing Tady Lures ever produced and the checklist for them to search out what they’re lacking. For others, they love all of the little tales behind all of the jigs. However for almost all of the fellows I hear from, this has been a connection to their childhood. My favourite half is all of the outdated promoting from publications like Western Outside Information.
Any ideas of doing one other one with one other storied model?
I’ve already began a second and third e-book as the thought is to have a 3 quantity set. I don’t ever assume I’ll do a e-book on one firm once more (except Salas comes calling) as e-book 2 and three will probably be about a number of firms.
A Historical past of Tady Lures could be bought at www.greyarrowpublishing.com and writer Scott Manson could be reached at djscottmanson@yahoo.com
